Why Planning is So Important When It Comes to Medical Business Opportunities

By: Christine Dura

Planning is an integral part of success. Whether it’s planning your medical business opportunities or just planning your day, having a plan is crucial to keeping yourself and your business on track. Truly putting pen to paper makes it possible for mistakes or obstacles to make themselves present. There are a variety of questions you need to ask yourself: Where will you get financing for your business? How much of your own money will you invest? What location will you choose? Will you rent or build a new facility? How will you market? There’s so much to plan!

Starting out with a good business plan is the first step to succeeding with the numerous medical business opportunities available to savvy entrepreneurs in the market. Once you’ve crafted your business plan, let it sit for a week. After you’ve had time away from it, come back at it with the eyes of an investor and be critical. What could be improved? What won’t work? Homing in on a solid and unshakeable business plan puts the world of medical business opportunities at your fingertips.

After you’ve crafted your business plan, take it to entrepreneurs who’ve been through what you’re about to undertake. With medical business opportunities being so prevalent, there’s a wealth of experience and advice to gain from those who’ve done it before. They’ll be able to point out where your plan is lacking or needs improvement, and what you’ve planned to do right. Even if you’re plan gets torn up by those who’ve been through it, don’t get discouraged. It’s better to have a solid plan before getting your project off the ground.

Though you should have a solid business plan, you have to be prepared to roll with the punches as your healthcare franchise progresses. Even the best laid plans are subject to change and failure and you have to be ready to adapt. Medical business opportunities are abundant but also come with a number of variables. If you’re opening a new healthcare franchise, what if you run into construction delays? Or, what if your zoning requests are put on hold? There are lots of things can delay your opening and you must be prepared with contingencies instead of sticking strictly to the plan you’ve laid out.

How you react to unforeseen adversity or changes in schedule and plan will determine how successful your business will be. Expecting the unexpected and being able to renegotiate or change paths at the drop of a hat is key when it comes to success in medical business opportunities. A positive attitude to rolling with the punches will make adapting to changes in your plan easier. Don’t blindly stick to your business plan and throw all sense out the window, despite your hard work to pull your plan together.

Opening a new business is challenging yet rewarding. Amid the wealth of medical business opportunities today, there’s a lot of good advice and solid planning tactics that you can take advantage of as a smart entrepreneur.

OrthoNOW is the first and only Orthopedic franchise. Contact Christine Dura at Christine@orthonowcare.com for more information about franchise opportunities.

Christine has over 25 years of quantifiable executive management and franchise related leadership experience within the US and internationally with notable franchise startups in the service, technology, retail, food, health and wellness, financial service, medical care, technology and professional services.   As a Senior Franchise Executive and Entrepreneur, Ms. Dura has been both an individual contributor and has successfully led world-class teams.

Ms. Dura excels at partnering with all core business operations to significantly increase the company’s foot print, expand market share, and generate sustainable revenue and EBIT gains.  Her proven successes, combined with her Master Degree in Training and Development, have shaped Ms. Dura’s uncanny ability to identify opportunities, build mutually rewarding partnerships and produce remarkable results. 

In addition, as a four-time Master and Unit Franchise Owner, Ms. Dura is in a very unique position to leverage her experiences and reputation at all levels in franchising along with her vast personal and professional investor network to drive immediate and long term results.   As OrthoNOW’s Chief Development Officer her role is to identify critical gaps in franchise growth and implement strategies to drive results. Her unique background allows her to leverage past experiences and solid reputation to spearhead OrthoNOW’s national expansion plans.

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