In their continued commitment to providing outstanding patient care OrthoNOW®, the nation’s only specialized urgent care franchise, announced today that they will be offering Master Franchises in 54 exclusive territories available across the US. OrthoNOW was co-founded in 2010, by orthopedic surgeon Dr. Alejandro Badia and financial industry expert and Wharton alumni Justin Irizarry. The duo saw an opportunity to disrupt the multi-billion-dollar orthopedic health care delivery system and to simultaneously achieve the industries “Quadruple Aim”: better outcomes, lower costs, improved patient experience and improved clinician experience”. Recently the group was named a “Top Ten Franchise Opportunity” by Entrepreneur Magazine.
Dr. Badia said “Disruptive innovation is occurring across the United States specifically to break the dominant business models and level the playing field. OrthoNOW provides our Master Franchisees a system where they can develop an enterprise level orthopedic urgent care business for the specific purpose of providing the general public with on-demand access to quality, specialty care while building dream equity for their families future”.